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Recruiting Blog

Sales Basics · February 23, 2009

The 1-Second Super Bowl Beer Commercial

I preach it regularly.Get to the point with simplicity and brevity.  In your letters, in your emails, and even in your phone conversations with recruits, I'm begging you to be brief, Coach.When we produce Total Recruiting Solution plans for coaches that include creative communications for …

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Sales Basics · February 23, 2009

The Secret Art of Communicating Team Roles

I have been receiving a lot of feedback from our Premium Member coaches lately who get the feeling they are not firing on all cylinders.  Many have told me that their recruits are not turning out how they thought they would and are transferring out after a year or two because the experience was not …

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Sales Basics · February 23, 2009

Big Ten Coaching Staff Graduates from Excel Tracking Sheets to a Big-Time Software Solution

“When I first started working at Penn State three years ago, we were using Excel spreadsheets to keep track of who emailed who, did they respond, what did they respond, where did we see them...and it was a disaster”, says Annie Zinkavich, Field Hockey assistant coach at PSU.  “I was looking for an …

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Sales Basics · February 23, 2009

Can Playing “Tag” Make You a Better Coach?

“Dartfish has been VERY instrumental in our team’s success.”Those were the first words Lehigh University’s men’s basketball head coach Brett Reed said when asked about Dartfish, the technology software that is sweeping across college campuses. Their program has used the video analysis software …

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E-Mail · February 16, 2009

Too Many Recruiting Emails Clogging-Up Your Inbox?

That was one of the issues Coach Heidi Freitager, assistant softball coach at the University of Virginia, was having before signing on with Front Rush, a leading technology provider that helps college coaches organize and optimize their recruiting emails.“My first desire for getting this system …

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