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Sales Basics

Sales Basics · December 10, 2007

Can Tom Pull Off Some Nebraska Recruiting Magic?

In our special report for college coaches, we go inside the mind of the 2008 class of high school prospects for insights on how college coaches should recruit them. What messages they respond to...who helps them make their decision...and what role the head coach …

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Sales Basics · December 10, 2007

Becoming the “Master” Coach and Recruiter

Most coaches want to master their sport.  As a coach, certainly, and sometimes even as a recruiter.  The better you recruit, the easier it is to coach.That's one of the reasons we produced two specialized recruiting guides for college coaches who want to master their sport.  Most …

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Sales Basics · December 3, 2007

The 7 Things Parents Want

One of the most striking findings in our exclusive survey of top college prospects back in 2008 was how much they rely upon their parents to help them make their final college decision.It surprises a lot of coaches when they read about it in our report.  Parents have always been thought of as a …

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Sales Basics · November 26, 2007

What You Should Want Your Phone Calls To Do

We're putting together our new workshop for college recruiters that we're hosting here in California entitled "Building a Winning Recruiting Message".One of the coaches who reserved a seat asked a question that I'm making sure is a part of the discussion: How do you make more out of your …

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Sales Basics · November 26, 2007

Are You a Salesperson or a Resource?

There's no in-between, Coach.Your prospect sees you as either a salesperson (bad) or as a resource (good).  Yes, I know we're called "Selling for Coaches", but the key to successful selling - otherwise known as recruiting - is to be a resource rather than a salesperson.Here's what I mean.  …

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