Haven't heard of Margaret McCaffery or her apple cobbler with caramel sauce?Don't feel bad. Neither had I until I read this week's Sports Illustrated, which featured this year's college basketball previews.And right there on page 97 is the story of Margaret's apple cobbler, the secret …
One Word That Gets Your Prospect to Act
Words are powerful.When you create great recruiting messages, the right words - at the right time - can make the difference between a great response and a lackluster response from your prospect list.This much we know: A truly persuasive coach can be a recruiting force that's tough to …