One of the trickiest balancing acts college coaches are asked to perform on a regular basis is effectively meeting the needs of prospects on their visit to campus, along with their parents.Unfortunately, it's an act that many coaches never learn how to master.For years, when we've heard …
What to Do When Your Long-Distance Recruit Won’t Visit Campus
I've been hearing this question a lot…most recently from an assistant soccer coach on the East coast."A lot of recruits expect that when they are invited to visit, that it's automatically an "official visit", said the coach. "Plus, some of the recruits just can't afford the travel …
Making Sure Your Team Isn’t Licking the Taco Shells
A national restaurant power like Taco Bell employs smart, well-educated people to craft a branding message that results in increased business and loyalty to their menu and story. Literally tens of millions of dollars of carefully crafted advertising is dedicated to telling this story every year, in …
Six Strategies for Making the Most of Personal Recruiting Visits
Whether it’s on your campus, or in their home, a personal visit is number one on your prospect’s list for determining if your program is the right one for them. Our ongoing focus group research on campuses around the country rates the face-to-face communication you have with a prospect will …
Creating a GREAT Recruiting Environment for Your Prospects
Let’s break that title down:Creating. Somebody has to do it, and it’s probably going to be you, Coach. It’s a verb. It denotes action. And it’s a challenge to do. Great. Would you say you are great when it comes to recruiting, the visit, your rapport with parents and athletes? Why …