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Recruiting Blog

Sales Basics · October 10, 2006

Coaches Talk About Not Being Able to Talk

The "gag" rule in college basketball recruiting has been a constant source of confusion and unhappiness for some time now.  Here's a great article, courtesy of the Winston-Salem(NC) Journal, on the subject:Virginia's basketball program recently had a significant development, but Coach Dave …

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Sales Basics · October 10, 2006

Getting Your Prospect to “Stay the Course”

There's a great deal of psychology that sales professionals use daily in their interactions with their prospects and clients.  As a recruiter, you can (and should) use the same kind of techniques to solidify your relationship with your athletic prospects.One such technique is what I call the …

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Sales Basics · October 3, 2006

Simple Rules for Being Your Best

Author Jeffrey Gitomer shares his list of rules for business professionals (and, yes, college coaches) who want to be at their best on a daily basis.  I've mixed in my own comments as well.A daily focus on the little things that create winners result in BIG things.  Take care of the little …

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Sales Basics · October 3, 2006

What Your Recruits REALLY Want

I talked with one of our SFC Premium Members this week at length over the phone.  She had a problem: Whenever she spoke with an athlete on the phone or met with them in person, she felt like she was too much of a sales person.  That's not usually the case when I work with coaches, so I was …

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Sales Basics · September 25, 2006

Manipulate or Collaborate: The Choice Is Yours, Coach

There are two ways I've seen college coaches approach recruiting athletes.  One works.  One works well.Your two choices when it comes to recruiting an athlete is to recruit and negotiate "manipulatively" or "collaboratively".There are big differences between the two...Manipulative …

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