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Coaching Life · January 31, 2025

Recruiting is a Game of Highs and Lows

by Mandy Green, Busy Coach

Some weeks, you’re landing commitments from recruits left and right.

Other weeks?

Not so much.

Even in a “slow” week, there’s always something to celebrate.

Maybe you made meaningful connections with new prospects.

Maybe you handled a tough conversation with a recruit and their family like a pro.

Or maybe you just showed up every day, staying consistent in your outreach and relationship-building.

These “small wins” might not feel like much in the moment, but they’re the foundation of long-term recruiting success.

If you focus only on the big outcomes—signing day commitments—it’s easy to get discouraged.

But when you celebrate the actions you’re taking—building relationships, hosting visits, and following up—you’re creating the momentum for your next big recruit.

Success isn’t just about landing the top-ranked class,

Or the number of commitments on your roster.

Success as a recruiter is about consistently showing up, refining your approach, and stacking small wins day by day to bring in the right student-athletes for your program.

So, I want to hear from you:

What’s one win you can celebrate this week?

Want to talk more about how to create more “small wins for your program,” schedule a call with Mandy and you can talk over your current approach to find areas for improvement.

Filed Under: Coaching Life

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