Believe it or not, Coach, you can learn a few things from a good car salesman.
The two jobs – coaching and selling cars – have a lot in common. And the process – recruiting an athlete and selling your car to a buyer on a car lot – is incredibly similar.
Our guest on this edition of the College Recruiting Weekly podcast is Mark Tewart, a popular consultant to the car sales industry and advisor to businesses around the country. He was also a speaker at our annual Summer recruiting training event, the National Collegiate Recruiting Conference, and wowed the coaches in attendance with his applicable lessons in how to guide a prospect to a decision.
In this episode, we dive deep into the world of car sales: What makes a good car sales professional? What do you need to do when you’re guiding a recruit and his or her parents towards a final decision? And why do car dealerships love to get you into that little room to talk about financing???
It’s all explained in this fantastic podcast interview.