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Search Results for: story

Sales Basics · February 14, 2011

The First 5 Steps to Telling Your Story

Whenever we go to lead one of our On-Campus Workshops for a college coach or athletic director, a big part of our job is helping them to develop their "story". I think effective stories are vital to the recruiting process.  And by the way, when I say "story", I’m not talking about something that …

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Creative Approaches, Persuasion, Recruiting, Sales Basics · November 24, 2020

20 Ways to Improve Your Recruiting Story and Recruiting Plan

by Paul Nemetz-Carlson, Tudor Collegiate Strategies In recruiting, coaches are constantly fighting for the hearts and minds of an unpredictable generation.  It’s a competitive business that relies on emotional decision-makers trying to sort through mountains of logically presented …

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Sales Basics · March 24, 2008

5 Ways to Create Your Unique Story

Whenever I go to lead one of our On-Campus Workshops for a college coach or athletic director, a big part of my job is helping them to develop their "story". I think stories are vital to the recruiting process.  Now when I say "story", I'm not talking about something that has been made-up.  I'm …

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Coaching Life · April 15, 2019

The Coaching Story They Tell About You

              by Mike Davenport, Coaching Sports Today I consume ALL things about the topic of Brand, and have for years. It started years ago with an article (The Brand Called You) by that smart guy Tom Peters. I can distill what I’ve …

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Sales Basics · November 3, 2008

Can Slick New Uniforms Help You Tell YOUR Story?

Storytelling is an art.  It's a learned skill, developed over time. And it's essential to consistently good recruiting. But wait... If you think that I'm talking about only the storytelling that goes on in your letters, or your emails, think again.  Every aspect of your program can tell a …

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