Most experienced college coaches know the basics of what goes into recruiting a prospect. The mailings, the phone calls, the visit...and, hopefully, signing the prospects they want.But along the way, one important aspect of the recruiting relationship is often overlooked: Managing your …
Your Natural Style vs. Your Adapted Style
One of the more popular topics I touched on in our book "Selling for Coaches" is the subject of a coach's "natural style" versus a coach's "adapted style".As sales professionals, we all have "natural" and "adapted" styles. As I explain in the book, these styles revolve around the way we …
One Question That Tells You How Your Prospect Will Make Their Decision
One of the questions I get a lot from doing one-on-one coach training for Selling for Coaches revolves around the question of knowing how a prospect actually decides on a college that is recruiting him or her. In other words, if two or three schools are actively pursuing an athlete and each school …
Tough Choice for Up-and-Coming Assistant Coach
He was being groomed to be the successor of a Big Ten volleyball program. But when it came down to putting in the time on the road recruiting or putting in the time at home with his kids, this coach made a tough choice. He walked away from his dream job so that he could live the dream life with …
Really Effective Marketing
In the just released book, "Selling for Coaches", author Dan Tudor talks about going beyond just "OK" marketing efforts. To reach today's teen athlete, college coaches need to start focusing on developing some really effective marketing. Here's an excerpt:It’s not good enough to just “market” …