Dan Tudor

Join The Newsletter and Stay Up To Date!

Home
Text Size Increase Decrease
June 17th, 2013

Making The Most Of Your Google Searches

by Sean Devlin, Front Rush

Most answers are a Google search a way. Sounds obvious and ridiculous, but it’s true. Well, it’s true to the extent that you are proficient in Google searching. Just like having the fundamentals in your respective sport, we feel like it is important to know the fundamentals when doing a Google search. The fundamentals will help you get better results quicker. Here are a couple of tricks and tips…

Exact Phrase Search

Search using the quote (“”) marks. This allows you to search by exact phrases so that you only will be returned results that match this exactly. For example, searching by “Dan Tudor” will return better results than searching for Dan Tudor. This is because it will look for the exact phrase Dan Tudor as opposed to Dan and Tudor.

Math Caluculations

Do the math right in google. If you don’t have a calculator on hand, you can type directly in Google things like 87 + 10 – 2 + 4 and you will get back 99. You can do 10 * 2 and get back 20. It supports all kinds of calculations.

Weather Reports

Just type the word weather and then your zip code. For example: weather 08530 and you will get the weather report back immediately without searching on a weather site.

Time Zone Information

Type in the text current time: and include the state or zip code and you will figure out the whole time zone thing. Like current time Indiana.

Image or Picture Search

Type the word image before your search term to get back pictures. For example: image princeton logo will get you back initial results with the Princeton University logo.

These are a few ways to make your Google search much more efficient and resourceful for college coaches. And, they can save you time along the way.

Front Rush should be one of the tech tools you and your fellow coaches go into this upcoming recruiting season with.  There’s a reason they have become the #1 choice for recruiting management software among college coaches: They’ve created a system that’s the best in the business, with personalized support to match.  If you aren’t a Front Rush user, consider becoming one soon!

 

June 16th, 2013

Preventing Prospects From Giving You the “Right” Answer

The danger for coaches in asking their prospects questions lies completely in the answers they receive back.

Very often, those answers guide the coach down the wrong path as they look to recruit student-athletes (and their parents) by formulating what are, on the surface, perfectly reasonable questions.

“What are your academic goals are in college?”

“What do you think makes up a good college athletic experience?”

“Why do you want to compete at this next level?”

Why are these, and questions like them, so dangerous for a serious recruiter?  Simple:

Your prospect will likely give you the right answer – with the same mindset that they use when bubbling-in an answer on a multiple choice test.

By “right”, I mean the correct answer.  The answer that they think a smart student-athlete would give.  The answer that isn’t going to make waves, will let them go on to the next question, and continue on until they pass your test.  That is, by the way, what most of your student-athletes view your questions as…it’s a test, something that they have to get through so they can keep moving on through the process.

And so, when you ask questions incorrectly, you’ll risk getting standard answers such as “My academic goals in college are to be the best I can be while competing in sports…”  Or, “I think a good athletic experience in college would consist of a proper balance of academics and athletics…”  Or, “I want to compete at the next level because I want to challenge myself and make myself the best I can be…”

The answers sound wonderful, but are they genuine?  Have you gained any real knowledge by getting those answers?

Are you noticing, Coach, that you’ll finish a 30-minute phone call with a prospect that is filled with lots of questions and reasonably good answers, and feel like you really didn’t learn anything new about your prospect or move the process forward in any tangible way?

If the answer is yes, you’re starting to understand what I mean by getting the “right” answer.

You don’t want the right answer, Coach…you should be aiming for the insightful answers.  The answers that they stumble through, and have to start over and explain.  The answers they have to think about in order to verbalize to you.  Remember those times you really connected with a prospect, and felt like you got really good insights into what kind of a person they’d be if they were on your team?  I’ll bet that their answers were conversational and a little disjointed as they tried to verbalize it to you.  THAT is the type of answer you should be looking for every single time.

So, how do you create the best environment for bypassing their “right” answers, and get inside their head to get to the good stuff that they’re holding back?  Here are some key suggestions I’d recommend:

  • Eliminate “yes” and “no” questions.  Quite a few of you have read our recruiting guides that outline some of the basics of how to ask effective questions, but for the rest of you I want to set this as a good foundation: Never, ever, ask questions that set-up a “yes” or “no” response from your recruit.  As adults, we’ll be asked a question that could garner a yes or no response, and have the mental sophistication to expand on that answer and give our reasons for answering the way we did.  Most teenagers, on the other hand, will keep their responses as short as possible in an effort to not say anything embarrassing or too revealing (according to our research and focus groups, this is especially true at the beginning of the recruiting process).  This problem has an easy fix: Don’t ask yes-no questions.
  • Focus on the process.  By focusing your questions on the recruiting process itself, and how they will be figuring out how they’ll be making their decision, you’ll stand an excellent chance of getting truthful, insightful answers.  It’s determining the process that actually can lead to developing a strategy for how to recruit that particular prospect based on his or her particular needs.  For example, if you discover that they plan on making their decision within the next three months because they don’t want to drag out the recruiting process, you know that your recruiting approach needs to be completely different than if you had the next year and half to tell your story and recruiting them over an extended period of time.  That’s the benefit of focusing your questions on the process…they are the questions they feel best equipped to answer honestly.
  • Develop one or two follow-up questions that demand honesty.  Once you ask a question, be ready with one or two questions that force your recruit to answer more in depth.  They won’t want to initially, which is why you’ll need to press them with some tough follow-up questions.  For example, if they gave you the answer we used as an example earlier, ”I think a good athletic experience in college would consist of a proper balance of academics and athletics”, two logical follow-up questions might be, “That’s interesting…so how would you describe a situation that was out of balance for a college athlete?”  And then, “So what are you going to be looking for when you visit campuses that might tip you off to a bad situation that would be out of balance?”  When they answer, you may get an idea of what kind of work ethic they’ll be bringing to your program, as well as how you can construct a campus visit that would address some of the specific items on their mental checklist.  Notice, however, that you only get that really good information in the follow-up questions.  If you don’t ask them, they aren’t likely to tell you.
  • Include the parents (especially early on).  It amazes me that some coaches still have reluctance to ask parents questions early on in the process.  If you are a coach that is holding on to the idea that you are recruiting the athlete and not his or her parents, you are swimming against the tide that is this generation and their reliance on mom and dad as trusted advisors through the recruiting process.  This generation of student-athlete wants and expects their parents to be involved in the conversation, and many times they’d prefer if mom and dad answered some of the initial questions you have.  I strongly suggest a healthy mix of questions for the parents as well as the prospect, and take the time to ask parents what they are expecting from you as a coach over the coming months.  Set yourself apart as a coach who wants them involved, and as someone who is putting value into developing a relationship with them.

Here’s what to do next: Reformulate your questions to include the ideas we’ve listed above, and start asking them to this next class of prospects.  What I predict you will discover are better, more in-depth, and more honest answers that give you the tools you need to create more individualized recruiting approaches for each prospect.

This generation of student-athlete and their parents differ greatly from those that you may have previously recruited.  Failure to adjust the way you communicate with them will likely make convincing them to come to your college a failed effort, as well.

Want a more personalized assessment of what you and your athletic department need to do to address objections and answer questions for this next class of recruits?  Dan and his team of experts is ready to help: Ask us about becoming a client or hosting an On-Campus Workshop by emailing him directly at dan@dantudor.com.

June 10th, 2013

5 Curious Recruiting Trends for College Coaches

I write this having just finished up hosting our annual college coaches’ gathering, the National Collegiate Recruiting Conference.

One of the focuses of this year’s NCRC?  The changing landscape of effective college recruiting.

Part of what we do at this event every year is outline the trends, news and changes we’ve tracked over the past year in college recruiting at all levels, and put together an outlook for those that attend this June conference for the upcoming year.  To do that, we assemble what has to be one of the most diverse collection of experts from around the country, and let them give our coaches a view from their world on what it takes to be a successful recruiter: Leadership, technological savvy, the right strategy, inspiration, organization, and – most importantly – an understanding of where recruiting is headed for the upcoming year.

There was over 20 hours of information crammed into our weekend conference (hey, it’s for serious recruiters who want to advance their career, not vacation-seekers!), but I wanted to pick out five trends that we wanted to share with everyone around the country that couldn’t make it to this year’s event.

The recruiting trends listed are just observations; you have to decide how to apply them to what you’ll be doing this upcoming year, and how to adjust your approach and your recruiting communication as you seek to connect with this general of teenage prospects:

  1. Families are balking at college debt.  If you are a program that does not offer full athletic scholarships, you will lose athlete prospects this coming year – and in the years to come – if you don’t adequately justify why they should invest in your program and your college.  And when I say “you”, I mean you.  Make it your job to understand how to have that conversation, and don’t leave it completely up to your financial aid office to sell the family of your top prospects on why they should invest in you.  A higher percentage of your recruits than ever before are opting not to incur debt, and we see that as a trend that will continue into the near future.
  2. Social media isn’t being used correctly by coaches.  Note the word correctly.  Coaches are great at tweeting, liking, and texting in terms of the function of posting to a social media website.  However, we are hearing from athletes that say coaches risk losing their attention with the topics they are posting online – mostly news and other “boring” posts that are easy for coaches and athletic departments to slap up on Facebook or Twitter, but don’t engage and interest the prospects they are trying to reach.  Our recommendation?  As we outlined in detail for those that were a part of the NCRC, coaches need to focus on showcasing their own personalities, and the personality of your their teams.  Do that, and you’ll have a great chance of reaching your recruit.
  3. It’s getting a lot easier to reach out of region recruits.  While I’m not at all saying you’ll get every out-of-area athlete you target in the future, the trends are clear: More athletes than ever are open to seriously considering a program if that coach outlines why the athlete is wanted, how he or she will be used as a part of their overall strategic plan for their team, and developing school-specific reasoning as to why an out-of-area education is going to be better for them compared to staying near home.  Use those three talking points to make your case this upcoming year, and watch your results of attracting new out-of-area prospects increase.
  4. The traditional printed athletic materials are obsolete.  I’m not talking about hand-written notes and well-constructed letter messages, I’m referring to the tri-fold brochures you insert into your envelopes.  Or, media guides and view books from your athletic department.  Anything not specifically related to you and your team that the recruit will be with once he or she comes to campus on your roster.  Don’t be generic in visually showcasing your program, be specific.  This generation is telling us that unless it’s virtually all pictures in printed materials, with current team members who they will know once they commit, don’t invest money in sending them to your prospects.
  5. Athletes are becoming less afraid of asking you tough questions.  We are getting reports from coaches all over the country that athletes are raising tougher questions during the recruiting process.  Many recruits tell us they are being coaches on what to ask by their parents and coaches, afraid of the horror stories that they’ve heard in the media and teaching their kids how to stand on their own two feet so that they don’t make a mistake in choosing a program.  This is going to require you to strategically map out a plan to head off objections before they start, and effectively answer them once they do ask them (here are some good reference articles on the topic if you’d like to dig deeper).

The art of effective recruiting is a consistently changing challenge.  Make sure you know the trends, and use this time to prepare for the upcoming recruiting year.

June 3rd, 2013

The Psychology Behind Your Prospect’s Unconscious Decision Making

I often find that the primary thinking of many college coaches when it comes to getting prospects interested in their program as they approach this time of year could be described as a simple three-step process:

• Throw everything we can at them as soon as possible.

• They focus on one or two big selling points for our school or program.

• Those big selling points compel the prospect to want to come to our program.

Oh, if it were only that simple…

In reality, we’re finding that today’s teenage recruit takes a much more sophisticated approach to identifying with a school and, ultimately, choosing a program.  While they have trouble explaining the process, our research as a part of our On-Campus Workshops around the country and continuing work with our clients shows that their decision making process mirrors that of grown adults.

The best example of this is found in a recent fascinating study just published in the Journal of Neuroscience.  Researchers have shown that we make buying decisions even when we aren’t paying attention to the products, and that electronic observation of brain activity can predict these decisions. Here are the details from the study:

Imagine you are standing at a street with heavy traffic watching someone on the other side of the road. Do you think your brain is implicitly registering your willingness to buy any of the cars passing by outside your focus of attention? To address this question, we measured brain responses to consumer products (cars) in two experimental groups using functional magnetic resonance imaging.

Participants in the first group (high attention) were instructed to closely attend to the products and to rate their attractiveness. Participants in the second group (low attention) were distracted from products and their attention was directed elsewhere.

After scanning, participants were asked to state their willingness to buy each product. During the acquisition of neural data, participants were not aware that consumer choices regarding these cars would subsequently be required. Multivariate decoding was then applied to assess the choice-related predictive information encoded in the brain during product exposure in both conditions. Distributed activation patterns in the insula and the medial prefrontal cortex were found to reliably encode subsequent choices in both the high and the low attention group.

Importantly, consumer choices could be predicted equally well in the low attention as in the high attention group. This suggests that neural evaluation of products and associated choice-related processing does not necessarily depend on our processing of available items. Overall, the present findings emphasize the potential of implicit, automatic processes in guiding even important and complex decisions.

So, let’s circle this back to recruiting:

If subtle messages do indeed play a key role in your prospects’ view of you and your program as psychology suggests, what are the most effective ways to reinforce your story to your recruits?

Here are three foundational ideas that we think work for practically any coach, at any college level:

• Consistency. No matter what college staff we happen to be working with, the one consistent measure that we find important to today’s prospect is consistency.  Your message to them has to be consistent, both in timing and in content.  From a timing perspective, we find it is critical that your prospect has some kind of contact from you – either through letters, email, phone call, a visit to your blog, seeing you in person – on a weekly basis.  From a content perspective, consistency is important in your message: You need to make sure you are telling a story that takes them through the recruiting process step-by-step, building on your message and leading them to a decision.  If you’re a coach who has had trouble mastering this aspect of your recruiting approach, as many do, make it a priority to build out a plan for accomplishing this before the next recruiting class is ready to make their decisions.

• Keep it short. What we find works the best in terms of message retention is a shorter, more straight-forward message.  Your prospects have told us that most of the recruiting letters and emails that they open and read are way too long, and centered on all the wrong things (mainly, you, your college, your facilities, your facts and statistics, etc.).  Your messages need to be re-worked so that they are shorter and more easily understood by your prospects.  That enables them to pick-up on those little details that will stick in their mind…and stand out from the rest of the crowd.

• Head towards the edge. It’s safe and comfortable to look and sound like everyone else.  For example, your admissions department’s brochures do a great job of looking exactly like every other college in the country in terms of the photography showing the smiling photos, highlighting your school’s impressive statistics, and bragging about the education that they can deliver. The problem with that?  Every single other admissions department presents the same message.  And, that trickles down to the marketing philosophy of most college coaches.  You head towards the middle, and play it safe.  For 1% of you reading this, you can get away with this because of how your program is performing at the moment.  But for the other 99% of you mere mortals, if you want to get the attention of today’s marketing savvy teenager you’d better say things differently than your competitors.  So, when I advise you to “head towards the edge” I mean that you need to come up with a compelling story, told in a different way, and not be afraid to define yourself so precisely that you will let a few of your prospects know instantly that you aren’t for them.  While you’ll lose a handful of recruits that would have said no eventually anyway, you’ll attract three times more who will gravitate towards your philosophy of being unique and different from everyone else that’s recruiting them.  I’ve seen it work numerous times, for coaches willing to take a leap and tweak their approach to their prospects.

The science backs me up on this way of approaching your prospects as you gear-up for this next class of recruits.  And, that same science could just hold the key for you and your program making that recruiting class the best ever.

Looking for more great approaches in recruiting?  We’ve collected our best ideas and strategies and produced two recruiting workbooks for advanced college recruiters.  Your competitors have made them part of their coaching library…shouldn’t you?  

May 27th, 2013

Use Deep-Learning To Improve Your Coaching Experience

by Mike Davenport, CoachingSportsToday.com

Coaches aren’t born knowing how to coach.

Why would anyone make an assumption that coaches DON’T need to be taught how to coach?

Why would I assume because I’m competent at one thing, like making a PB & J sandwich, that I know enough to be competent at the next level of difficulty (souffle) — without some help?

Drivers are taught.

Doctors are taught.

Teachers are taught.

Coaches, not so much. (Did you know that that United States is one of the few developed countries that does NOT have a national coaching education program?)

That is about as crazy as it comes.

Nature vs Nurture

There has been this ongoing debate — mostly in human development fields — about this thing framed as nature vs. nurture.

The nature-camp says that successful people are born with traits that make them successful.  The nurture-camp counters that successful people are successful because they were nurtured, taught in a positive environment.

People much smarter than I have weighed in on this and have written and spoke quite vigorously on both sides. I believe — from what I’ve seen going on in the work place — that a combination of both is the key, but a heavy dose of nurture (the environment) sure does seem to make a difference.

My belief, exactly, is that a coach is not a born coach. Bill George, in his book Authentic Leadership, wrote,

 . . . leaders are not born that way. Many people have natural leadership gifts, but they have to develop them fully to become outstanding leaders.

 An athletic person needs to learn the specifics of his sport, as someone with math sense needs to learn calculus. Top golfers practice thousands of hours and continually gets instruction on how to do what they do well — better. Coaches need to do the exact-same-thing.

Deep-Learning

Effective learning takes action, a specific type of action.

Buying a book from Amazon is action. Yes, reading that book is action also. But those actions are shallow-learning steps. (I bet if you look around your desk/office you’ll see a dozen of those books sitting in your *To Read* pile. Right?) Shallow-learning in process.

We all do that. Ah, but not many of us do the next step, one I call deep-learning.

Deep-learning is where you invest time and effort, going deeper than the money you just spent on the book, or video, or podcast.

An Example

Here’s what I mean. On my desk is a copy of Napolean Hill’s Think And Get Rich. You might have one kicking around, and you might even have read it. But I went deeper than just reading it:

1. I made notes all through the book

2. I reread the book focusing specifically on those notes

3. I copied those notes onto two pages of paper

4. I distilled those notes down into one sentence, “You CAN become what you think you CAN become.”

5. I put together a quick idea for a college course based on that premise

6. I pitched it to a dean at my college

7. He accepted it, and it become a college course entitled, A World of Wisdom from Mistakes and Failures.

That might not be your cuppa tea. I get that. But can you see how deep that went? Even now, years later, I can still see pages from that book in my mind, and I revert back to Hill’s ideas quite often.

Now, Take Action

Could you do something deeper with a book you picked up about your sport? Or about coaching? Teaching? How about from that recent YouTuber you just watched (forget the talking sheep one, how about the latest from Sir Ken Robinson. Oh, please, if you have 18 minutes go watch this. Your future-self will thank you!) Or your favorite podcast.

With a laser-like focus on deeper learning you could become a better coach. Caution — you’ll get strange looks, and questions, and statements like, “What the heck are you doing?” Ignore all of that.
Let them go back to their shallow-learning while you’re putting a dent in your Universe.
Stuff like this matters. To you. To me. To them.

 

 

 

May 20th, 2013

2013 National Collegiate Recruiting Conference Speaker Line-Up

Here’s the line-up for the upcoming 2013 National Collegiate Recruiting Conference in Charlotte, NC, June 7-9, 2013:

OPENING SESSION – FRIDAY, JUNE 7th

DAN TUDOR - The founder of Tudor Collegiate Strategies, and your NCRC host, will kick-off the weekend session with his traditional “State of Recruiting” message for coaches.  Dan will review what he’s seeing as he travels the country consulting with coaches and athletic departments, give you recommendations on how to craft your upcoming recruiting strategy, and much more.

JOHN BRUBAKER – This former college lacrosse coach and author of the new book ”The Seeds of Success” will talk to recruiters about how to build a
successful approach to coaching, recruiting and life.  Taken from his latest book, this session will feature three unique characters inspired by a true story: From the Colonel, you will learn how to “mine for diamonds in the rough” and align your staff’s core values with your profile of the ideal recruit, you’ll also discover the CEO’s “Fistful of Sales” or 5 fundamentals of selling, and from the minister you will learn the hidden value of info-tainment in your recruitment message.

 

 

 

DR. MIKE DAVENPORT - This current successful college rowing coach and creator of CoachingSportsToday.com will talk on “The Zen of Your Recruiting Experience”.  The goal of this session?  To create a coaching and recruiting career that is built for the long haul.  ”Recruiting college athletes can be a 24/7/365 non-ending adventure, one that can create terrible experiences and shorten a coaching career”, says Coach Davenport. “It doesn’t have to be that way.  Why listen to me? Because I’m one of you – and have been for 33 years, have studied the impact of coaching on coaches as part of my doctoral studies, and have been through the entire spectrum of the coaching experiences and have developed strategies to survive it all.”

 

ROB JONES - You will never forget the night you heard Rob Jones tell the story of his injury he suffered, and how he used it to make his life better than he could have imagined, and to discover his true potential moving forward.  ”Part of recruiting is convincing the prospective athlete that by working with you, they will become a better athlete and person,” explains Jones, who had his incredible story featured in Sports Illustrated earlier this past year. “The best way to convince them of this is to be the best coach possible, which includes having more experience and knowledge than anyone else. Through the lessons that can be gained from what I’ll be talking about, coaches who hear this session can gain perspective on true human potential, and thus be better informed on how far he can take his athletes.”  After hearing Rob, you’ll want him to come to your campus and teach your athletes about the incredible principles that he lives his life by.

CHARLIE ADAMS - Author and popular speaker Charlie Adams will be teaching coaches about the power of building a positive attitude towards coaching, recruiting and life.  His book, “How to Build a Positive Attitude – and KEEP the Darned Thing” will be the basis of this fast-paced, instructive talk designed just for coaches.  If you’re tired of the recruiting process and are coming to the 2013 NCRC feeling defeated, these sound principles and examples of the power of a positive attitude will change your outlook as you prepare for the 2013-2014 recruiting year.

 

SATURDAY – JUNE 8th

JOE DIANGE -  A former multi-sport high school athlete, Penn State football player and coach and NFL Strength Coach and long-time marketing specialist, Joe has combined his past athletic and coaching experiences with his marketing expertise to form an industry leading technology communication company, The Competitive Edge.  Joe will introduce coaches to one fascinating aspect of his company – the why and how of making the personal side of your staff and team “come alive” to prospects, boosters, and alumni using video communication.  His company will be providing a light breakfast for coaches to start our day, as well

DAN WOLKEN - One of the rising talents in college sports media, this USA Today college sports columnist and reporter will give coaches the inside story on what he see’s going right – and going wrong – with coaches and programs as they recruit this generation of recruits.  Dan covered the recent NCAA recruiting contact reform initiative in-depth, and will lend his forecast on what the future holds for communicating with prospects in the months and years to come.

STEPHANIE MELISH - A certified speaker and trainer of sales guru Jeffrey Gitomer, Stephanie will be one of the true highlights of this weekend as she presents Becoming and Ask-Kisser: How Using Power Questions Can Lead to Power Recruiting.  ”At the heart of any sales process are the questions you ask, and at the heart of any recruitment process are the questions you may or may not be asking,” says Melish. “I’m going to give coaches the 7.5 questioning success strategies that get put to work successfully in the business world, and how to apply them to the business of recruiting.”  Why listen to Melish, who is a non-coach?  ”Because they’re going to walk away with a new-found confident approach to engaging their recruits and the recruits’ families by asking powerful and emotionally engaging questions.”

DR. ROBYN ODEGAARD - Affectionately known as “Doc Robyn”, this nationally recognized coaching relationship expert and psychologist will lead her session “How to Create a Real Connection with Parents & Recruits: How You Listen is More Important Than What You Say”.  All of the research on how and why recruits choose one program over another points to the strength of relationship between a coach and the recruit.  Coaches will learn:

  • Why how you create a connection varies from recruit to recruit, parent to parent and even between a recruit and his or her parents
  • Tips you can use to tap into their dreams and “have to haves”
  • Specific questions you can ask that will tell you if a recruit is a good fit with your program
  • How to get through to the decision making part of the brain so they chose you

PAUL BIANCARDI - One of the most popular speakers from the 2012 NCRC, Coach Biancardi will talk to coaches about the lessons he has learned in his Division I men’s basketball recruiting career, and what he sees in his daily work as a leading ESPN recruiting analyst.  This generation is radically different when it comes to connecting with coaches, and Biancardi has insights you need to know as you head into this next recruiting cycle.

NCSA ATHLETIC RECRUITING FOCUS GROUP LUNCH - The experts at NCSA Athletic Recruiting will be hosting a lunch and taking coaches through a fascinating focus group session on how you use recruiting technology, what you like and don’t like, and your ideas for how to make it better.  It’s a rare opportunity to lend your expertise to make this nationally recognized recruiting resource better and more coach-friendly.

RONNIE ARROW - The former men’s basketball coach at the University of South Alabama, Coach Arrow will take-on a growing under-current in college recruiting: The APR standards that are now a priority at most NCAA schools, and how it’s going to affect their recruiting – and their college careers.  ”Expectations are high when you are coaching,” says Arrow. “These expectations can be hindered by APR and NCAA rules if your university is not equipped to help you academically. This can really hurt your recruiting, and a lot of coaches aren’t aware of how to approach this.”  As coaches listen to Ronnie Arrow, they’re hearing from someone who has been through plenty of battles over his career.  ”My talk should help coaches understand their jobs better by understanding more about the total survey of what their job has to offer,” says Arrow. “Once they have this understanding, they know what type of student athlete they can recruit. I have been a Division I head Basketball Coach for 23 years, and I want to lend my perspective to the careers of these recruiters coming in for the 2013 NCRC.”

AARON BOETTCHER - The relationship between admissions and athletics is key to creating the roster that will bring you a winner, as well as meet the goals of your admissions department and campus.  Boettcher has a unique perspective on this crucial recruiting issue: He is a former recruiter and college coach, and now occupies the a lead role in admissions at the University of Illinois – Springfield.  Boettcher will talk about strategies that he has seen work to meet both department’s goals, and give coaches ideas on how to approach this upcoming recruiting season with a more intelligent approach that just might make you a hero on your campus.

 

 

MANDY GREEN - Coach Green is a frequent contributor to our popular College Recruiting Weekly newsletter, and will be leading her session entitled “Reduce Your Recruiting Stress With These 10 Time Management Techniques”.  In addition to being a Division I head coach and mother of two, Green is the President of Coaching Productivity Strategies and author of the Green Time Management Workbook and Planner for College Coaches.  This workbook and calendar system is for coaches who want to become more organized and efficient as recruiters and professionals.  ”These techniques will help the coaches that attend to prioritize and organize their time in the office better so they are getting more of your most important recruiting work done in a shorter amount of time,” says Green.   “Coaches will learn how to be more organized so they can double their office productivity to get more work done in less time so they have more work life balance.”

SEAN DEVLIN - If you haven’t heard this incredibly bright tech mind lend his expertise to our conferences, it won’t take you long to respect him and follow his advice.  His talk, Recruiting & Technology & Stuff, has become a NCRC tradition.  And if you like knowing what the year ahead holds when it comes to technology and recruiting, this is a can’t miss talk.  ”I’ll introduce coaches to the pragmatic application of existing technologies into their day to day recruiting as well as future technologies that will change the recruiting landscape,” says Devlin.  ”Coaches will learn how technology can help them more efficiently recruit.”  Devlin is the tech mind behind the popular recruiting management software Front Rush.

CHARLIE ADAMS - As a parent of a recruited college athlete, and longtime nationally recognized speaker about parents and the recruiting process, Adams will be our “closer” for the second straight day as he outlines the latest research on parents, the recruiting process, and how college coaches can take a smarter, more pro-active approach towards communicating and connecting with this crucial group of influential people.

 

SUNDAY – JUNE 9th

TYLER BRANDT - Hear from this former college coach turned author and consultant as he explains the concept of being a “7-Second Coach”.  This applies to recruiting, as well as how you develop your recruits once they get on campus.  Coach Brandt will outline what to do to be a better, more connected coach and recruiter.

DR. THOM PARK – Dan Tudor described Thom Park as quite possibly the best recruiter of all-time, and once you hear this legendary coach and recruiter talk you’ll know why.  His talk, “Recruiting Then and Now: A 40-Year View on Your Coaching Career and Contracts”, will provide you tangible life lessons from his career as a college football recruiter and athletic director, as well as someone who negotiated the largest Division I football coach contract at that time back in 2003.  This legendary recruiter will be available to network with all weekend, and you’ll love his advice on Sunday as we begin to wrap-up the conference.

DAN TUDOR - The conference host will take the final two hours of the conference on Sunday to achieve two big goals: Discussing the impact and bestpractices with social media and recruiting, as well take your questions and comments to build applicable recruiting strategies as we wrap-up the 2013 NCRC experience.

If you still need to register for the upcoming conference, do so now…time is running out.  CLICK HERE.

 

 

 

 

Categories

Archives