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In a previous article, we talked about some proven strategies for combating the “too-far-from-home” recruiting objection.
You’ve all heard it before…a recruit you really want, and may have even been the one that initiated the first contact, tells you “no” because they’ve decided that you’re too far from home.
But many coaches also face the opposite side of the coin:
Recruits that decide you’re the wrong choice for them because you’re too close to home.
The biggest hurdle for you behind this objection, according to our research, is the fact that many prospects will have already defined you. Growing up nearby, they’ve heard people talk about you, made some observations about your campus or your program, and have decided that you’re not “exciting” enough for them as they look forward to the next four years of playing their sport in college.
We’re finding that more and more of this current generation of student-athlete prospects are up for the adventure of going “away” to school. So, if you’re a coach that is recruiting a prospect that is starting to tell you that you’re too close to home to be a serious consideration, here are a few proven strategies that we’ve seen work with the coaches we work with around the country:
In summary, let me go back to a thought that I started the article with:
This generation of recruit is more open to going away to college and play their sport. Social media and familiarity with other parts of the country are just two of the reasons we see athletes willing to leave home and compete elsewhere.
In the long run, you’re going to hear more and more of the “too close to home” objections from your recruits. You can overcome it using these strategies some of the time, but you’ll also want to expand your recruiting base so that you can take advantage of this growing trend. There are lots of tools and resources we recommend that make this easier than ever.
That being said, when you find yourself recruiting a local athlete you really, really want on your team, these proven strategies just might do the trick in getting them to take a serious second look at you and your program.
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